Not all Shopify stores are the same, and the way you should use TM Store Locator depends significantly on your niche. This guide is written specifically for B2B wholesale stores — with examples, strategies, and settings that apply directly to how your business operates.
Why B2B Wholesale Stores Need TM Store Locator
In the B2B wholesale space, customers can’t find where to buy in person is a more pressing issue than in general retail. Your customers have specific expectations, your product complexity is often higher, and the margin for friction in the buying experience is lower. TM Store Locator addresses these challenges by automating and improving the store locator layer of your store.
The Specific Problems TM Store Locator Solves for B2B Wholesale Stores
- Customers can’t find where to buy in person
- No easy way to manage hundreds of stockist locations
- Having to manually update a store list page
- Losing retail footfall because customers don’t know you’re stocked locally
Each of these problems has a proportionally larger impact on B2B wholesale stores than on general merchandise stores. When your product is personal, speciality, or high-consideration, customer experience gaps are felt more acutely and abandoned carts are harder to recover.
How to Configure TM Store Locator for B2B Wholesale Stores
The default settings in TM Store Locator work well for general stores. For B2B wholesale stores, you should adjust:
- Google Maps integration: Configure this specifically for your B2B wholesale customer base.
- Location search by postcode/city: Configure this specifically for your B2B wholesale customer base.
- Filter by store type or product: Configure this specifically for your B2B wholesale customer base.
- Distance radius search: Configure this specifically for your B2B wholesale customer base.
- Store hours and contact info: Configure this specifically for your B2B wholesale customer base.
Strategies That Work in B2B Wholesale
Import all your stockist locations via CSV to save setup time Add product filters so customers find stores stocking specific products Embed the locator on your homepage for immediate visibility
Include store opening hours and phone numbers for each location Use custom map markers that match your brand colours
Real Examples from B2B Wholesale Merchants
Merchants in the B2B wholesale space who use TM Store Locator commonly report solving their core store locator challenge within the first month of installation. The configuration investments that tend to deliver the most value are the ones that directly address how B2B wholesale customers shop — their tendency to compare, their purchase hesitation points, and their post-purchase expectations.
Integrations That Complement TM Store Locator for B2B Wholesale
For B2B wholesale stores, TM Store Locator works particularly well alongside:
- Your email marketing platform (Klaviyo, Mailchimp) for follow-up automation
- Review apps to build trust in your product quality
- Analytics tools to measure the impact of your store locator improvements
- Loyalty and rewards apps to reinforce repeat purchase behaviour
Getting Started as a B2B Wholesale Merchant
Install TM Store Locator from the Shopify App Store, complete the onboarding checklist, and then revisit the settings with your B2B wholesale context in mind. The adjustments that matter most for your niche are worth spending 30 extra minutes on during setup — they’ll make the difference between a generic configuration and one that genuinely fits how your customers shop.
More Store Locator Guides
- Before and After: Shopify Stores That Installed TM Store Locator Google Maps
- How TM Store Locator Google Maps Can Pay for Itself in the First Month on Shopify
- How to Combine TM Store Locator Google Maps with Other Shopify Apps for Better Results
- TM Store Locator Google Maps Holiday Strategy: Getting Your Shopify Store Gift-Season Ready
- Jewellery Store Guide to Using TM Store Locator Google Maps on Shopify
Frequently Asked Questions
How many locations can I add?
Depending on your plan, from dozens to thousands of locations.
Can customers search by postcode?
Yes — customers type their postcode or city and see the nearest stores.
Can I add filters by product type?
Yes — customers can filter to stores stocking specific product lines.
Does it work on mobile?
Yes — fully responsive with touch-friendly map controls.
Can I import locations from a spreadsheet?
Yes — CSV import supports bulk location uploads.
Ready to add Store Locator to your Shopify store?
Add an interactive store locator with Google Maps to help customers find your nearest stockist.